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New Book Idea - I Can't Sell Ice To An Eskimo

Entrepreneur New Book Sales Book Selling

I-Can't-Sell-Ice-Cream-to-an-Eskimo

When I was 19 years old, I was first introduced to a MLM company named Amway. Not liking school, I saw MLMs as a way to bypass school and go straight after the money.

Over the past 20 years I've tried at least 7 different programs. I have never made a fortune in any of them, but the lessons I've learned are priceless.

In my newest book titled, "I Can't Sell Ice To An Eskimo, A Seller's Guide For The Non Seller" I will share the bumps and bruises that have shaped me into the salesman I am today in hopes that it will take your sales from ordinary to Extraordinary!

I plan on sharing the book as it is being written so stayed tuned for the next story.

Introduction - I Want To Be A Salesman!

When I was a kid my dad asked me a question. He asked me what I wanted to be when I grew up. I quickly responded as if I already had my whole life planned out. I told him with great enthusiasm, that I,  wanted to be an ice cream man! He chuckled and said, “Son, you can’t make money selling ice cream.” I thought to myself, who said anything about making money, no, I wanted the free ice cream.

As I grew older, my dad would continue to ask me the same question, “Son, what do you want to do when you grow up?”  I think my dad questioned me just to see if I had my head on straight. I know this only because as a father I do the same with my two kids.

Through the years the question was met with various professions. At different stages of life I wanted to be a physical therapist, a chiropractor and a computer engineer. Because of my uncertainty I didn't declare a major when I entered college.

Because I entered college without a goal in mind I pretty much walked around pretty clueless. College was a very confusing period for me. Many times I thought that I was wasting my time just going through the motions. It seemed like everyone around me had an idea of the path that they were meant to pursue. Me, I was just walking around with a big question mark over my head.

After 2 years of walking the college campus aimlessly and throwing ideas on the wall waiting for something to stick, something finally peaked my interest. It was at a Multi-Level Marketing meeting that I was introduced to writing out my dreams, it was there that I learned about leveraging my time and resources. It was there that I saw a path that I saw myself walking.

It was then that I wanted to become a salesman or maybe a less threatening title, an entrepreneur. Actually, what I really wanted was the millions of dollars that the program offered. But I realized in order to get a piece of the pie, I had to learn to sell.

Now before I go any further I want to make a clarification.I believe there are two types of salesman. The first is a natural seller. This person is born with the gift of persuasion and they could sell anything to anyone. I once worked for a man who was a natural seller. He used to say that he was so good that he could actually sell ice to an Eskimo. Now you may be asking why would an Eskimo need ice? Exactly! A natural salesman believes that they can sell anything to anyone even if they don’t need it. Was that me? No, I was not a natural. I confess that I can't sell ice to an Eskimo. After years of trying to be a natural, I’ve come to realize that I am a learned salesman.

A learned salesman is someone who didn’t set out to be one but did so out of necessity or desire. This is the engineer, nurse or waiter who saw the real estate market booming and decided to jump on the bandwagon. This is the person who found themselves displaced from their careers and needed a Plan B. And this is the person who was invited to a multi-level marketing meeting and saw an opportunity to build something for their family and one day leave their(J-O-B) or as it’s referred to in many MLM circles (Just Over Broke). That is who this book is for. This book was created for the learned salesman who desires to be in sales but does not have the proper tools to succeed in the field.

Through my sales journeys I will share the bumps and bruises that have shaped me into the salesman I am today in hopes that it will take your sales from ordinary to Extraordinary!

 



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